Nenè is an Italian fashion brand, born in Milan in 1965, the historical moment when the city was starting to become one of the capitals of fashion.
Throughout the years, Nenè chose to keep the whole production line in Milan, using only materials from the best Italian woolen mills and maintaining part of the production process as it once was: hand-made.
Made in Italy products are now being threatened by imitations, it has become essential to make the production process extremely transparent, showing all the steps behind the creation of an item. This is why Nenè’s social media and website come as a guided tour around the company, narrating all the phases that lead to the creation of one of their pieces: from drawing to clipping, from stitching to manual ironing.
More info: www.nenemilano.com
Pictures by: Giacomo Cassani
Video by: Yonier Busnelli
I worked on this project along with Ricky Wonder.